Burgers are a staple these days for The Chameleon, especially for lunch; whenever he has a break, almost magically, a burger joint suddenly appears from nowhere. And this is exactly what happened with Burger Edge, a 'whole in the wall' like burger shop on St Kilda Road; strategically placed for the Chameleon and his mates to stop for a quick bite. It didn't turn out to be such a bad choice.
THE EXPERIENCE
Upon reaching the counter, The Chameleon had a very uncomfortable experience ordering his burger; the counter staff made him very confused with a myriad of options. He thought that by choosing a burger type from the well presented menu would be the end of it, but then there was additional questions (one at a time) of cheeses, sauces, buns, etc. etc....the Chameleon just wanted a burger, not 'Subway like' decision making. The shop presents as a buy and go, but it felt like minute after minute of answering one question after another to end up with a designer burger. The seating ended up under an umbrella which was not large enough to cover all of the group, but it was the only option after the minimal seating inside/attached was occupied.
THE FOOD
The burgers, having arrived in decent packaging and presenting quite well, were large. The Chameleon had "The Okker". It was definitely enough to fill The Chameleon to the brim, the flavours were OK, but not quite memorable. The Chameleon has had larger burgers, more tasty burgers, more 'complete' burgers, but while it was evident that Burger Edge creates a premium product, the flavours were not exactly unique or interesting enough to draw The Chameleon back. The prices were however reasonable.
OVERALL
I'm not sure if the gentleman behind the counter was having a bad day or if this is the usual service model Burger Edge will consistently push; if it is, there will be a continual stream of confused and (perhaps) slightly frustrated customers who just want a burger, not a questionnaire to pass an exam or somefink. 57/100
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